toysightings.com
Following Wal-Mart’s announcement in late September that stores across the country would expand last year’s holiday come-on of ten toys priced at $10 to 100 toys this year. The list includes such desirables as the New Transformers Revenge of the Fallen Deluxe Action Figures, board games including Monopoly and Battleship, Tonka trucks with light and sound, the Play=Doh Burger Builder Set (for those young wannabe burger-flippers in your family, and even a Nerf sword. Among other items.
So it was probably to be expected that competitor Target would come up with an alternative plan to get shoppers into the stores during what is expected to be a dismal holiday shopping season. Target’s come-on is to offer a selection of toys discounted up to 50%. Whether that offers more savings to cash-strapped parents than the guaranteed low prices at Wal-Mart remains to be seen.
For parents who really have to buy a few ‘regular’ toys for young children this may be a good deal, as there are unlikely to be any new Transformers or Nerf swords at Goodwill. But definitely keep the resale outlets in your planning, for such things as winter coats, dress-ups for girls, trikes and bicycles, those ubiquitous plastic child cars and play sets, etc. And it’s always possible to find one-of-a-kind items they just don’t make any more that would be perfect for someone on your list. Kitchen canisters, spice racks (may have to give empty), wooden utensil sets and many other things that are more opportunistic than planned as gifts.
The whole 50% off thing sort of reminds me of when I got a 2-day job in North Chicago while my husband was in A-School (Navy) many long years ago. I had small children and he was only there for 10 weeks, so getting a regular full-time job was very unlikely. It was at the area’s Carson Pirie and Scott department store for an upcoming late summer half price sale. One day helping prepare, and the opening day of the sale as floor help in Women’s Wear.
I showed up at the appointed hour, the store was closed in preparation for the sale. Turned out our job as temps was to replace the price tags on all the items in our departments – with the ‘original’ price doubled so the sale price underneath was exactly the same as full price was just yesterday. What a scam! Then the next day we braced ourselves against the huge crowd of revved-up shoppers who had been waiting for hours on the sidewalk. Nothing can really prepare you for watching a bunch of frenzied women with credit cards literally fighting over bras, sweaters, skirts, dresses, jeans and other items they only THINK they’re getting cheap. Clothes were flying everywhere, some things got ripped in half. It disgusted me enough that I never have trusted sales gimmicks ever since.
It wouldn’t hurt to check up on the going prices for some of those items you’re supposed to think you’re getting a great price on before you go to the big box stores to spend hard earned money. You might really be saving on that $20 item now going for $14.99, but you could be making it up on that peripheral item that’s been marked up to double. It might be a really pretty candy plate with angels and Aunt Ruth would love it, but if your experience suggests you could get the same useless item at the Dollar Store for $2, $9.99 is way too much. Retail is a little like a gambling casino. Sure, there are occasional winners, but the house always wins in the end.